How a Founder Used Demand Sonar to Pivot and Triple Revenue

Mara built a general productivity app. It grew slowly to $6K MRR but felt like a slog. She ran DemandSonar on her user base’s chatter and discovered a concentrated demand signal around “productivity for chronic illness management,” with a 91 Score. She pivoted the entire app to serve that niche, rebuilt the onboarding with spoon theory language, and relaunched. Within 6 months, MRR hit $21K. The pivot wasn’t a guess; it was a data-driven rebirth. The demand had been hiding inside her own users’ conversations. [Read Mara’s full story →]