Nicotine-free herbal and functional mouth pouches sold direct (a regulated-adjacent niche big brands avoid)

Is the demand real?

There is real demand from people quitting nicotine pouches who want the oral habit without the nicotine, and the regulatory gray zone keeps some big brands and ad platforms away, which is a partial wedge. But the category is confusing to consumers, ad platforms restrict promotion, and compliance and ingredient claims are a minefield, so the path is rocky.